VintageGriffin.com

For the uninitiated, the Dennison Manufacuring company is just about synonymous with Halloween. Right at the start of the 1900s, Dennison was on board with the burgeoning popularity of the October holiday. It manufactured Halloween greeting cards and decorations that were used at Halloween parties that were held with increasing frequency across the United States. Then in 1909, to help promote sales and teach customers how to display their decorations and maximize their spooky fun, Dennison published its first Bogie Book ("bogie" was a name for mischevious Halloween spirits).

The Bogie Book was a hit from the start, and (excepting for a gap of three years, when it resurfaced in 1912) was pubished annually from then on, with a few interruptions, right through the mid-1930s. After that date, the title and size changed (it was renamed, variously, "The Party Book," "Parties," "Hallowe'en Suggestions," "The Halloween Book," and "Hallowe'en Parties"), but mostly everything else stayed the same.